Digital Health/AI @ Liquid Lounge

GenAI as a pillar of healthcare information: Pharma's role in a new information ecosystem

Healthcare professionals and patients increasingly rely on generative AI to find, understand, and evaluate healthcare information. As AI becomes the primary interface for health decisions, pharma must evolve from a traditional information provider to a trusted enabler within a pull-based, GenAI-driven ecosystem.

Presented by: Oliver Bailey

Current uses of AI in pharma: Success stories & Lessons learned

Artificial intelligence is rapidly reshaping the pharmaceutical and medtech industries, but how do you separate real opportunities from expensive distractions? In this keynote, internationally recognised AI governance consultant Malika Bouazzaoui shares practical lessons from real-world implementation, showing how organisations can identify high-value AI use cases, scale beyond pilots, and measure value. Through concrete examples, you'll learn how to evaluate AI solutions and vendors, establish governance and compliance without stifling innovation, and lead the organisational change needed to bring colleagues along…